Facebook earnings are being reported right now and it's a big beat all around.
One of the most stunning statements Facebook just made is that 53% of its revenue now comes from mobile — not desktop — ads.
When it went public during the spring of 2012, Facebook wasn't making any revenue from mobile ads. Mobile revenue is also up 23% from this quarter last year.
Here's how Facebook went from zero to 53% in less than two years.
Here are some more mobile stats from Facebook's earnings report:
- Mobile daily active users were 556 million on average for December 2013, an increase of 49% year-over-year.
- Mobile monthly active users were 945 million as of December 31, 2013, an increase of 39% year-over-year.